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Aplazo developed automated Buy Now Pay Later solutions for small and medium merchants in Mexico, capitalizing on a significant market opportunity by providing accessible consumer credit solutions to a large segment of the Mexican population. Aplazo provides the first credit alternative for 66% of its users, offering a seamless experience compared to traditional credit solutions, which includes real-time approval processes, simpler and tech-savvy user experiences, and transparent pricing terms.
For merchants, Aplazo enables customer acquisition and retention without fraud and credit risks, both online and in-store, leading to tangible financial returns (driven by an increase in both AOV and consumer recurrence).